Exclusive to Whole Foods Market
We know that our shoppers desire the highest quality natural and organic products, thus our buyers are always on the lookout for new and unique products to introduce in our stores. Of the thousands available each year, we select only those that truly inspire us. Then we carefully evaluate them to ensure they meet our Quality Standards.
Over the years we have built strong, trusted relationships with our suppliers, so when we're interested in a product that is truly new to the U.S. marketplace, we are often able to bring it to you before any other retailer. In addition, we work with suppliers to develop new and unique products just for us.
We love to share the highest quality natural and organic products with you! So when you're looking for the latest and greatest and most unique, look for our Exclusive symbol or signs on products you can find only at Whole Foods Market.
Featured Exclusives
Function Beverage Co.
Urban Detox
- Kick-start your New Year’s resolutions and detoxify after holiday indulgences
- Formulated by physicians using proprietary ingredients, including the super-antioxidant NAC and anti-inflammatory prickly pear extract
- Each convenient 4-pack includes two bottles of each flavor: Citrus Prickly Pear and Goji Berry
PranaBar
Shakti Bars
- Super-tasting superfood energy bars for nutrition on-the-go
- Free of gluten, soy and dairy and rich in beneficial enzymes
- Four agave-sweetened flavors: Raspberry Pomegranate, Mango Maca, Blueberry Chia or Goldenberry Goji
Popcorn Indiana
Organic Kettlecorn
- Fresh-popped organic popcorn sprinkled with salt and kissed with a touch of pure cane sugar
- Perfect balance of sweet and salty
- Made using a traditional kettle corn recipe
Nature’s Path
Cereal
- New! Pre-portioned bowls of whole grain cereal — just add milk and go
- Recyclable, eco-friendly packaging
- Available in two great flavors: Gorilla Munch and Pumpkin Flax Granola
Amazing Grass
Amazing Meal
- Convenient on-the-go combination of greens, protein, fruits and vegetables
- Simply mix with water, your favorite type of milk or juice, shake and enjoy
- Two non-GMO, soy-free, dairy-free and gluten-free infusions: Chocolate and Pomegranate Mango
Source Naturals
Melatonin Sleep Science
- Formulated with high potency melatonin to help balance the body’s sleep rhythms
- Powerful, soothing blend of herbs and minerals, including chamomile, skullcap, magnesium, GABA and taurine
- Natural choice to ease occasional sleeplessness
All Terrain
Assorted Bandages
- Gentle water-based adhesive replaces traditional solvent-based and alcohol-based adhesives
- Latex-free and 100 percent sterile
- Available in different sizes and varieties for all your first aid needs:
Assorted Fabric Bandages, Sheer Bandages, Strong Strip Bandages, Waterproof Strong Strip, Gauze Pads, Rolled Gauze and Tender Tape
Alacer
Emergen-C Cherry Yumberry Multi-Vitamin for KIDZ
- Complete multi-vitamin and multi-mineral supplement with choline to support healthy brain function
- Fun, fruity and fizzy for kids—made with real fruit juice powder and 24 vitamins and nutrients for mom
A Few More New Exclusive Items
Grocery: Choice Organic Teas, Adina Energy Drink, Guayaki Energy Shots
Whole Body: Depth Hair Care, Garden of Life Primal Defense Ultra, New Chapter Organics EveryKids Goodness Grape, Polished Scrub Organic Scrubs
Some products may not be available in all stores and are subject to availability.